Announcing Hexagon Agriculture

Announcing Hexagon Agriculture

Florianopolis, Brazil, February/2015 - Hexagon Agriculture officially launches as a new business focused on providing smart solutions to address challenges within the vital agroindustry.

With the goal of becoming the number-one technology provider of planning, optimisation, management and automation solutions for the agroindustry, Hexagon Agriculture will expand Hexagon’s footprint and lead the way for further product and market development. The result will be an even broader portfolio of offerings to help increase productivity, reduce waste and optimise processes and resources.

Brazil-based Arvus Tecnologia and iLab Sistemas, two companies known for their innovative technologies for the agroindustry, were acquired by Hexagon in 2014 and will be the foundation of Hexagon Agriculture, leveraging products and expertise from the agriculture business unit of Leica Geosystems and other Hexagon companies.

Hexagon Agriculture is being launched this week in Cascavel, Brazil, at Show Rural Coopavel, an important agro trade show for South America. This week also marks the global launch of Ti5, Hexagon Agriculture’s innovative, complete and affordable solution for precision agriculture and agroindustry processes management.

“We expect Hexagon Agriculture to play a leading role in the effort to solve challenges the agroindustry is facing by providing groundbreaking technologies that help improve efficiency and productivity,” said Bernardo de Castro, president of Hexagon Agriculture. “The launch of Ti5 is a testament to our strong R&D focus and the first of many synergic opportunities.”

With a major presence among some of the largest agroindustry players in the world, Hexagon Agriculture will be headquartered in Florianopolis, Brazil, with key operations in Spain and China.

Hexagon Agriculture is part of Hexagon (Nasdaq Stockholm: HEXA B; hexagon.com), a leading global provider of information technologies that drive quality and productivity improvements across geospatial and industrial enterprise applications.

About Hexagon Agriculture
Hexagon Agriculture develops and delivers information technology solutions that unleash the full potential of agricultural assets, driving big gains in efficiency, productivity and sustainability. Our solutions convert data into intelligent, actionable information that enables smart planning, efficient field execution, precise machine controls and automated workflows that optimise operations and increase profits. Our aim is to accelerate innovation within the agriculture sector with solutions that challenge the status quo - what is - and point our customers towards what should be, the digital transformation of agriculture.

Hexagon Agriculture is part of Hexagon, a leading global provider of information technology solutions that drive productivity and quality across geospatial and industrial landscapes.

Hexagon’s solutions integrate sensors, software, domain knowledge and customer workflows into intelligent information ecosystems that deliver actionable information. They are used in a broad range of vital industries.

Hexagon (Nasdaq Stockholm: HEXA B) has approximately 17,000 employees in 50 countries and net sales of approximately 3.1bn EUR. Learn more at hexagon.com and follow us @HexagonAB.

Media POC

Members of the media can contact Rachel Filipov, Marketing Manager, at marketing@hexagonagriculture.com